“New” Edible Water Bottle: Been there, done that in 2010!

Isn’t parody supposed to follow reality? Nah, in our modern internetted world, that’s just another old-timey rule we can toss out!

Case in point: my internetted world is aflame this past week with news of an innovative, new edible water bottle…an interesting, and apparently award-winning idea! And one that we parodied here for April Fools Day in 2010! You could say the parody beat the reality by a full 4 years! In the end, though, the joke is on us… for failing to envision the obvious opportunity in TossNot and not properly patenting  and protecting this now-awesome idea.

I still believe we did it better, though. (OoHo, feel free to give us a call for some branding and packaging tips. No one knows how to prounounce “OoHo” and that blobby package looks exceedingly creepy – like a unicorn’s egg sac.)

Sigh. Can’t anyone take a joke these days?

TossNot: The World First Edible Water Bottle!