Tag Archive for: badbottle

Bad Bottle #8 and #9: Man and Beast

If you’re feeling a bit guilty enjoying your “Human Water” while hitting your dog’s bowl with the garden hose, break open some “FortiFido” and treat him to the “natural peanut butter flavor” he craves. Per the label, it’s for “the dog you love!” What, don’t you love your dog enough?

Human Water photo from www.engrish.com. FortiFido from adamrice on Flickr (on a page cleverly titled, “its the end of the world as we know it.”

Bad Bottle #7: We’re not doing this for our health

Double marketing entendre: good for the body and the corporate kingdom, too. From www.engrish.com.

Bad Bottle #6: Lettuce buy you a drink

There is no niche too small in the Japanese beverage market. I would have liked to have been at the meeting where they tossed this idea around. From the always delightful www.engrish.com.

Bad Bottle #5: Homogenized


I can confirm that this is an authentic bottled water brand from Peru. It is actually one word, “SOGAY” but still scores big on the branding translation misfire list. From the Flickr page of Simon Davison.

Bad Bottle #4: Crack Open a Case


From FLY47D’s Flickr page, this memorably-named bottled water, which means “Ace” in the native tongue. Nice touch with the illustration, too!

Bad Bottle #3: Now available in cans!


From the info-bonanza known as Flickr, this gem. I suppose “bottled water” has matured to the point that it refers to the actual product of “packaged water”, and not the packaging itself. Oh well, isn’t an aluminum can slightly preferable to the plastic, which is technically recyclable, but which few people bother to do. As in this photo from Flickr user LeGabriel entitled ‘450 Years’.

Bad Bottle #2: Yellow Surprise Lite?


Like the revered Yellow Surprise, I don’t think this is providing the promotional impact they intended. (From the Flickr page of Monica Smoot.)

Bad Bottle #1: Surprise!

Hooray for the diversity of cultural expression, which continues to produce such un-global branding as this. I for one don’t like surpises with my drinking water, and especially not yellow ones. No, thanks, don’t believe I am thirsty after all!

From the flickr gallery of Richard Hook, who notes he got it in Thailand (chiang rai,  at a guest house).